WRATH ARCANE was started on January 3rd, 2006 when Cleveland boutique owner Brian O’neill called Cleveland designer and long-time friend Sean Bilovecky. “We’re tired of “BIG LABELS” (clothing companies, oil companies, governments, etc.) having so much influence on the ways that people live their lives. WRATH ARCANE taken literally means “secret anger”, or “forgotten rage”. To us it means that people seem to have forgotten the fact that changing their environment for the better will change their lives for the better. We want our customers to feel that they are buying more than just a trendy piece of sportswear. We never want a model to sell our line. That’s why we hide their faces. Too many brands are 90% model, 10% clothing… and 0% about making our industry better. WRATH ARCANE is doing everything in its power to help change the current downward spiral of the apparel production industry in the United States. The label is committed to expanding it’s network of like-minded designers, domestic manufacturers, and environmentally conscious fabric mills. WRATH ARCANE holds true to the ideal that what’s behind the label is equally as important as the garment the label is attached to. WRATH ARCANE is made in USA.” – wratharcane.com

For the upcoming A/W10 season, the Wrath Camp has brought us their new endeavor entitled “War to Restore.” Once again bringing to the table a solid collection that is both well rounded and progressive. This line continues to push the envelope by blending experimental components that provide functionality, as well as a unique aesthetic.  This year we saw incredible double zipper concept hoodies, button scarfs, and of course a great selection of detailed wovens. Stay posted for more updates and be on the look out for the Spring drop arriving in the next month. Easy.

Filed under: Brands by Kyle